Le Beau Jean leverages technological advances to develop its project. Through a combination of big data and intuition, we have confirmed the relevance of our concept. However, we primarily value human expertise and personal interaction, which are essential to our success and our relationships with our clients.
Artificial intelligence and customer reviews
Last month, we used Microsoft's Copilot AI to compile customer reviews of our products. The result was a stunning summary, structured by product type, even incorporating our silhouette concept. This summary allowed us to better understand our customers' feedback and identify strengths and areas for improvement for each product category.
Big data analysis and intuition
Before we began, we conducted an in-depth data analysis. We worked with a database of 12,000 people, measured from every angle. Although the term "big data" has become outdated, this volume of information required a combination of science and art to unravel the mystery of the dimensions behind the three Le Beau Jean silhouettes.
We used these analyses to launch manufacturing and allocate production volumes between silhouettes and sizes. How pleased we were to see that sales confirmed our forecasts! This proves that our concept combined with our data-driven approach was the right one and that we were able to interpret the results effectively.
Deep learning and the fitting room
Our stylists and designers are irreplaceable. Their ideas and their artistic flair are unique. When we tried to create an interactive and "smart" size guide, they warned us we were on the wrong track.
After conducting various experiments, we found they were right. Training a deep learning engine to recommend sizes based on customer-sent photos or videos requires thousands of reference images, which we don't have.
No mathematical formula or correlation function can guarantee that a garment as fitted as jeans or chinos will fit well, flatter your figure, and be comfortable to wear. You have to try on a garment to find out. And ask the simple questions in our quizzes, just like a sales associate would in a store. This experience reminded us of the importance of human expertise and fitting in the clothing sales process.
Chatbot and customer service
We're delighted to hear that our customer service is appreciated. Thoughtful gestures like a handwritten note, quick response times, and friendly exchanges are recognized and appreciated. These small gestures show our customers that we care and are doing everything we can to provide a positive experience. We firmly believe that human connection is at the heart of our success, and we strive to maintain this closeness with our customers.
Le Beau Jean is human and uses technology
In a world striving for technological progress, we remain close to you. Because ultimately, it's people who matter, and we do everything we can to make them beautiful. We believe that technology should serve people, not the other way around. That's why we continue to prioritize human interaction and showcase the expertise of our teams.
